I'm a UX/UI/digital designer with over 15 year's commercial experience in digital design. I love usability testing, conversion rate optimisation, wireframing, prototyping and visual design. I enjoy utilising both qualitative and quantitative testing methods to drive commercial benefit and create effective designs that fulfill their objective. I believe in a test driven design cycle to continually gain insights, optimise designs and measure their impact. I am highly adaptable and able to cover a range of disciplines. Outside of design, I enjoy illustration, watercolour painting, photography and the outdoors.
I believe in a user centered approach, utilising research and testing to solve problems in order to meet user needs and business objectives. As well as design I am highly experienced in a range of research methods and workshop facilitation.
As well as leading a CRO programme for six months, I have experience in all aspects of AB testing: ideation facilitation; design; development and analysis.
As well as running a large number of tests in order to optimise solutions, I have mentored and facilitated others to incorporate testing into their natural workflow. I have also presented research results and recommendations to senior stakeholders.
I have facilitated a number of collaborative wireframing sessions; helped embed into processes; built many complex prototypes in Axure RP and helped train others.
Creative person with over 15 years' of UI design experience as well as graphic, animation and logo design. Able to adapt style to the brand.
I'm primarily a designer but have over 12 years' experience with HTML, CSS and jQuery.
Have lead a number of large scale projects; documented user stories, tasks and requirements; helped developed processes and mentor colleagues.
My technical experience with coding environments; Google Analytics; Optimizely and array of multimedia design software, allows me to easily communicate at all levels.
Having been a UX/web/digital designer for over 15 years, I have a wide variety of work covering many areas of digital design. My specialism lies more in commercially orientated, user centered design, having spent most of my career in large ecommerce environments. I have however, also created many logos, small scales websites, animations, banners, email templates, print design & more!
I've therefore tried to highlight recent examples that I'm proud of, which demonstrate methodology & commercial benefit.
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Highlight: Design lead of major business project for the second biggest tour operator in the UK
In progress. Collaborating with my brother Andrew Stelmach (developer), I created a full design system and symbol library, accounting for all Bootstrap 4 breakpoints, typography and UI components. I also created the logo, branding and copy. As well as the visual UI design, I created flow charts with lucidchart and user stories, managed on a Waffle board. Designs shared with InVision and Zeplin.
Highlight: Flow, IA, Sketch App design system and library; InVision prototype; Zeplin; Waffle Board; and full responsive design accounting for all Bootstrap 4 breakpoints.